Find resources from the Employer Branding Experts

11 Top Mistakes to Avoid When Writing Job Descriptions

By avoiding these common mistakes, you'll set your job descriptions up for success and compel top talent from the first line to the last.

Employer Branding, Talent Attraction, Career Sites Nov 29 3 min read

7 Questions to Ask to Avoid Wellbeing Washing

Do your wellbeing initiatives make for a happier workforce or are they merely a box ticking exercise that lacks authenticity and therefore effectiveness? …

Employer Branding, Talent Attraction, Brand Authenticity Nov 24 2 min read

A Marketer's Guide to Employer Brand Research

In a saturated job market in which valuable candidates have many options, employer branding is how the most innovative companies differentiate themselves from talent competitors.In marketing, we are…

Employer Branding Nov 22 4 min read

How to Win Hires and Influence Talent

Ever wondered if you could accelerate the efforts of your employer brand using simple human psychology? For part two of business books in translation, we’re diving into the undisputed best-selling…

Employer Branding Nov 21 2 min read

How South Park Will Bring Your Employer Brand to Life

Continuing our look at story-telling architecture, we examine the And, But, Therefore structure, an innovation of South Park creator Trey Parker…

Employer Branding, Talent Attraction Nov 17 3 min read

The Uncomfortable Truth about Returning to the Office

Elon Musk’s recent rule changes at Twitter have sent ripples throughout the workforce. Or what’s left of it. But has he just done employers across the world a favour?

Employer Branding Nov 17 3 min read

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