Find resources from the Employer Branding Experts
Translating Values into Actions: Building a Tangible Workplace Culture
Values alone cannot help you build and foster a culture you want. You must define how they show up in the form of behaviours and actions. Here's how...
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How to use Data to Smash your Recruitment Goals
Trying to build an effective recruitment campaign without the right data is like trying to play lacrosse with a plastic spork – you probably shouldn't bother. When it comes to seeing proper results…
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5 Changes BrewDog made to Fix its Candidate Experience
BrewDog has had a bumpy ride. After a scathing open letter from former staff members detailing the toxic company culture went public in 2021, the beer behemoth’s employer reputation was left in a…
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How Job Preference Trends Impact Employer Branding
So-called "lazy girl jobs" have caused much chin stroking among recruitment sector commentators of late. Is it more evidence of a malaise among young workers or is there something else at play?...
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How To Create an Effective Recruitment Marketing Strategy
You can use your employer brand to attract top talent to your organization using well-designed recruitment marketing strategies. Click to learn how.
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Got Employee stories? Try this 3-Part Storytelling Framework
World-renowned screenwriting lecturer, story consultant, and the author Robert McKee said, “If our brains are hardware, then story is the software we run to make sense of the world.”
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