Find resources from the Employer Branding Experts

How to Create Shareholder Value with Employer Branding

When making a case for Employer Branding investment, among the many ROIs (Return on Investment) you can point to, do not ignore the potential positive impact of EB on share value…

Employer Branding, Talent Attraction, Brand Authenticity, Talent Retention Apr 13 2 min read

What can Mr Beast Teach you about Employer Branding?

Mr Beast is on a mission to conquer YouTube and change the world, but what can he teach us about employer branding? For those unfamiliar with his work, Mr Beast, whose real name is Jimmy Donaldson, is

Employer Branding Apr 12 3 min read

Nine Employer Brand Lessons from this Oscar winner

That’s the thing about Employer Branding. After a while you start to see it everywhere. And it is everywhere because it is rooted in the truth of the human condition.

Employer Branding, Brand Authenticity, Wellbeing Initiatives, Talent Retention Apr 06 4 min read

Key Considerations for Building a Strong Employer Brand

Developing a new employer brand can be a daunting task. You want to attract and engage talent, whilst re-recruiting your current employees, but how do you ensure your brand is up to snuff?

Employer Branding Apr 04 2 min read

How to Sell Anything to the Right Buyer

Understanding your candidate audience and being able to sell them an authentic vision of your organisation is the key to finding and keeping the right talent...

Employer Branding, Talent Attraction, Brand Authenticity, Employer Branding Research, Employee Value Proposition Mar 30 2 min read

4 Brand Lessons from Seth Godin in 4 minutes

Set your timer, go. According to Seth Godin’s hit marketing book Purple Cow, the only way for brands to get through to the consumers who already have everything they need, is to stand out and be…

Employer Branding Mar 29

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